VW earned $ 23,000 with every Porsche sold in 2013

VW earned $ 23,000 with every Porsche sold in 2013

Volkswagen released oo financial report of fiscal year 2013, and it was revealed that Porsche enjoyed an operating margin of 18%. This means that the Stuttgart brand has on average about U.S. $ 23,200 per car sold, according to BusinessWeek publication.

Bentley was not far behind, and Audi (combined with Lamborghini) recorded a margin of 10.1%. This compares to only about 2.9% for the Volkswagen brand.

"Luxury brands are on fire," said Dave Sullivan, an analyst with AutoPacific sector. He said the average profit margin is between six and eight percent. Brands such as Porsche and Bentley have the advantage of competing in rarefied markets. Buyers looking for one of their vehicles have fewer models to compare and change their minds, and not care so much about the price. They can also charge more for options, which further increases the income, according to BusinessWeek.

According to the data revealed by Volkswagen, should not we expect sales of premium cars start falling soon. The world economy is slowly improving. "As developing nations grow and people start new businesses, there is a growing demand for status," Sullivan said.

Read more automotive news

Bugatti announces new special version of the Veyron Grand Sport Vitesse

The Bugatti has made a series called Legends, which honors "legends" of the brand. The next to receive the recognition is the Czech rider Elisabeth Junek, first woman to win a Grand Prix event.

Concept Infiniti Q50 can be produced Eau Rouge

The concept car for Infiniti Q50 Eau Rouge will hit the streets soon, as reported by the automaker after starting study to determine if the car can be produced or not.

Audi sales leads among luxury brands in 2014

The Audi is a luxury brand with more cars sold in the first two months of 2014. According to an article published by Bloomberg, here were 242,400 vehicles sold worldwide during this period.

Porsche 919 Hybrid image shows

Porsche has confirmed that it will present in Geneva, the 911 RSR 919 Hybrid and the expected prototype, which competed in the 2014 season WEC (World Endurance Championship) in categories GTs and LMP1 respectively.

Opel reveals Adam S

Opel confirmed on Monday (3) that you will take a new version of Adam to the Geneva Motor Show, which opened to the public takes place on Thursday. It is Adam S, performance, equipped with an engine designed specifically for it.

Peugeot 308 is elected "Car of the Year" in 2014 in Europe

The organization of the award "European Car of the Year" revealed on Monday (3) that the winner of the 2014 edition is the Peugeot 308. The hatch of the French automaker earned 307 points in the poll, ahead of the electric BMW i3 (223) and Tesla Model S (216).

Bugatti Veyron beaches in stores

The Bugatti is facing a very unusual situation because the Veyron. All because of 1,001 hp supercar is "stranded" in stores.

Lexus will show RC 350 F Sport in Geneva

The Lexus seize the Geneva Motor Show, with public opening scheduled for March 6, to present the RC 350 F Sport. The announcement is subsequent to the launch of the new generation of RC (pictured), which occurred in the Tokyo Motor Show 2013 RC and F, shown in Detroit.

Rolls-Royce Phantom Drophead Coupe launch Bespoke Waterspeed

Rolls-Royce announced plans to offer a limited edition called Phantom Drophead Coupe Waterspeed Bespoke Collection. The production model will be limited to 35 units.

Ford announces profit of 3 billion dollars in the last quarter of 2013

Ford, which plans 23 launches in 2014, announced a profit of $ 3 billion in the last quarter of 2013, representing an increase of 90% over the same period of 2012.